…to give them YOUR creative work for free!
New Exposure Photography Competition
"Enter for a chance to have your work seen by some of the world's foremost visionaries in fashion, photography, art, and design"
http://promotions.vogue.com/promo_newexposure2013.php
What's the price?
7. (a) "All entry materials become the property of the Sponsor … entry into this Promotion constitutes entrant's irrevocable and perpetual permission and consent, without further compensation, with or without attribution, to … sell, perform, adapt, enhance, or display such Submission, and the entrant's name and/or likeness, for any purpose, including but not limited to editorial, advertising, trade, commercial, … in any and all media now in existence or hereinafter created, throughout the world, for the duration or the copyright in the Submission." - Quoted from the Official Contest Rules
One winner, countless entries, equals a lot of young creative talent giving away pertetual rights to deep pockets. What kind of example does this set?
The Artists Bill of Rights Guide only allows entries to be used to promote or publicize the competition, and only for a period not to exceed 3 years (two years should be sufficient). For a periodically recurring contest, a permanent winners' archive of winning or short-listed entries is allowed provided it is dedicated solely as a contest archive. All other uses are considered commercial and should be negotiated with the artist.
The Winner!
(prize = one $10,000 winner with photo shoot/mentorship, after going through a background check)
"b) as to the Bottega Veneta photo shoot, the winner will assign all rights, throughout the world, in any photos created at the shoot, to Bottega Veneta." - Quoted from the Official Contest Rules
The winning prize certainly offers a valuable experience for one young talent. However, is assigning all rights away a proper mentorship standard for up-and-coming creative talent?
Care to voice your opinion?
Condé Nast
http://www.condenast.com/
Vogue
http://www.vogue.com/contact/
Bottega Veneta
http://www.bottegaveneta.com/experience/us/pages/about-us/contacts/
The Judges
The judges are highly accomplished people. We're certain they don't give away free, perpetual rights when they submit material for review. Why should entrants have to donate perpetual rights in order to compete in this contest?
Ivan Shaw, Vogue Photography Director, Vogue
(News: http://www.nyfa.edu/film-school-blog/vogue-photography-director/)
Tomas Maier, Creative Director, Bottega Veneta
(Wikipedia: http://en.wikipedia.org/wiki/Tomas_Maier)
Andrew Bolton, Curator, Costume Institute at the Metropolitan Museum of Art
(News:http://www.newyorker.com/reporting/2013/03/25/130325fa_fact_tomkins)
Carlyne Cerf De Dudzeele, Fashion Editor and Stylist
(News: http://fashionista.com/2013/03/carlyne-cerf-de-dudzeele-tells-it-like-it-is/)
Jimmy Moffatt, Art & Commerce Managing Partner
(About Us: http://www.artandcommerce.com/C.aspx?VP3=CMS3&VF=AAC_HomePage#/CMS3&VF=AAC_TheAgency_VForm)
Collier Schorr, photographer
http://collierschorr.info/
Doug Lloyd, Creative Director, Lloyd & Co
(Profile: http://lloydandco.com/content/about)
Linda Evangelista, Supermodel
(Wikipedia: http://en.wikipedia.org/wiki/Linda_Evangelista)
Pat McGrath, Makeup Artist
(Profile: http://www.vogue.co.uk/spy/biographies/pat-mcgrath-biography)
Craig McDean, Photographer
(Profile: https://www.myfdb.com/people/1-craig-mcdean)
Guido Palau, Hair Stylist
(Facebook: https://www.facebook.com/GuidoPalau)
Yossi Milo, Gallerist
(Gallery contact: http://www.yossimilo.com/contact/)

